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Swift Unveils Caldera: Seattle meets Tokyo in bike-bag culture

Swift Unveils Caldera: Seattle meets Tokyo in bike-bag culture

If any brand represents Seattle’s bike-as-transport culture, it’s Swift Industries. And now Swift Industries has teamed up with Blue Lug in Tokyo, the city with the largest urban cycling culture on the Pacific Rim. Blue Lug, Tokyo’s cult bicycle shop, is partnering with Swift Industries to unveil Caldera, a rare and beautiful capsule collection, at the Philly Bike Expo. 

Adorned with whimsical art by Okataoka, the Caldera collection is a prized assortment of durable wax canvas bicycle bags and weather-resistant cycling accessories in rich earth-tones and heritage textures that pay homage to that pan-Pacific experience of pedaling in autumn light on crisp misty mornings (and evenings).

A stream of cyclists taking the November evening air along Tokyo’s Tama River path

Single-batch, made in the USA and Japan, the Caldera collection will be available for purchase through exclusive bicycle shops, and online at Swift Industries and Blue Lug as of Tuesday, November 1, 2022.

Swift Industries, located Seattle, Washington, is an unabashedly proud, progressive, female-owned-and-led brand that designs the finest bicycle bags. The company employs a wild and ever-growing crew of trailblazers and passionate culture creators in the mossy Northwest.

Filed Under: PBE 2022 Tagged With: Bags, Exhibitor

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