“I’m the guy who drives everybody crazy around here” says German native and former professional triathlete Micki Kozuschek, founder and CEO of Lezyne. “My micromanagement style is to just keep everything streamlined and it’s my way of mentoring all the people around me.”
Lezyne was founded in 2007 with the mission of producing premium quality accessories that meet the same high standards as high-end bicycle components. Lezyne’s goal and slogan is Engineered Design.
Lezyne turns out innovative products like their CNC Floor Drive with its secure ABS chuck connection, their Carbon Road Drive with light-weight Full Carbon Technology, and multi tools using Center-Pivot bit design.
Since 2011, Lezyne’s in-house team of product designers and engineers has been developing high quality, standard-setting LED lights. All Lezyne LEDs are tested in Lezyne’s own integrating sphere; an instrument used to measure the lumen output. Lezyne also developed its own lenses to produce the best possible optics for bicycle lights.
In 2015, Lezyne added a new category to their line – GPS computers. It was a natural progression for a brand that already had a core team of top computer and electrical engineers. Lezyne’s GPS computers were developed from the ground up to be lightweight, user friendly and packed with features, one of which is the ability to pair with the Lezyne Ally phone app, enabling email, text and phone call notifications.
Lezyne has also introduced an integrated low-profile digital gauge to their hand pumps, making them the most technologically advanced hand pumps available today.
“Some people look so far into the future that they lose track of today,” says Kozuschek. “We have the goal to make a well-working and good-looking product at a fair price. I’m very proud of that.”